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Program Highlights

Program Overview

Our extensive four-month program is tailored for tech startup founders. It's an exclusive opportunity for up to 8 recognized founders per cohort, ensuring a focused and collaborative setting. Before the course, individuals undergo a pre-assessment to evaluate their company’s go-to-market strategy and individual sales acumen.

Structured Learning + Real-time Deal Problem Solving

The 8-hour training class involves a concentrated 1-week session with 2-hour daily classes. These classes will kill 2 birds with one stone: you'll work on your sales skills while problem solving your current selling challenges. By combining content delivery and hands-on lab exercises based on real sales scenarios from you and your cohort's startups, you'll gain new insight while sharpening your sales communication on prospect calls.

Topics Covered

The course covers various topics such as Enterprise B2B sales processes, qualification calls, customer pitches, initial sales demos, specialist Q&A sessions, managing sales organizations, and effectively utilizing KPIs.

Q&A Sessions

Following the intensive training, a two-hour Q&A session is conducted to review each company’s sales strategy and pinpoint areas for improvement.

Bi-Weekly Coaching

Every two weeks, participants submit three recorded sales calls for data-driven feedback, enhancing their sales strategies and skills development. These sessions will be private 1:1 coaching sessions with Kathleen Randall.

Value Differentiators

Our approach combines structured training, personalized coaching, and continuous support, setting us apart from other sales training programs. Participants benefit from a custom AI Sales Coach, data-driven feedback sessions, small cohorts for personalized attention, and strict founder qualification requirements.

Want to speak directly with your future Sales Coach, Kathleen Randall?

Interested in applying for the next cohort?  

 

Contact me here, or on LinkedIn: 

  • LinkedIn

 

© 2025 by Waypoint GTM Advisory L.L.C. 

 

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